the festive kairos
SCOPE
Social Media Marketing
BREIF
Create poetic social media designs for fashion designer Devika Churiwal, renowned for her ethnic & contemporary womenswear fashion in Kolkata. The goal is to design visuals that showcase her new collection, 'The Festive Kairos,' inspired by the opulence of the Mughal era and the luxurious allure of butter silk fabrics. Infuse rich Mughal era influences and make sure the color palettes evokes regality and modern vibrancy.
SOLUTION
The social media design for 'Festive Kairos' collection embodies elegance and historical charm. Embracing simplicity, the design takes inspiration from old Mughal love letters, which are reflected in the chosen calligraphy-style typography. The visuals seamlessly blend the regal allure of the Mughal era with contemporary fluidity, captured through the gracefully executed photoshoots. By harmonizing elements of ancient romance and modern aesthetics, the design encapsulates the essence of the collection.