nft: kalakriti
SCOPE
Madhubani Illustrations
NFT Creation
BREIF
The aim of this project is to introduce the exquisite traditional Indian art form 'Madhubani' to the international audience through NFTs. The goal is to create visually compelling materials that showcase the unique beauty and cultural significance of Madhubani art in the digital realm, keeping in mind the 36days of typography.
SOLUTION
The Madhubani Art NFT promotion design beautifully melds tradition and innovation. Through the captivating 36-day typography journey, each Hindi alphabet transforms into a unique Madhubani masterpiece, forming meaningful words. This ingenious approach not only showcases the art's intricacy but also introduces the art form's depth and cultural heritage to the international audience in the digital realm.
