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medfin: iconography
SCOPE
Iconography
BREIF
Design a comprehensive set of icons (200 surgical and 20cities) for the medical website 'Medfin,' which focuses on various surgical procedures. The objective is to create visually cohesive icons that align seamlessly with Medfin's branding while effectively conveying surgical concepts. The icons will be used digitally, so need to be compatible for both desktop and phones.
SOLUTION
While we maintained Medfin's established color palette and branding for visual consistency, we did a thorough research on the different surgeries and illustarted them. For the 20 city icons, noticable landmark were selected, to capture recognizable features while maintaining the same design style.
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