de'stellar stainless steel
SCOPE
Packaging
BREIF
Design the packaging for 'De Stellar,' a distinguished steel cutlery business in Delhi. Their objective is to create packaging that not only showcases the exceptional quality of the products but also emphasizes the brand's unique positioning in a competitive market – cutlery that brings people closer together. The design should appeal to a wide audience and should look premium. The look will be modern aesthetic with a touch of warmth and familiarity.
CREDITS
Illustration: Sahana Shivkumar
Art Direction & Printing: Madhurika Modani
SOLUTION
The packaging design for 'De Stellar' symbolises elegance and prestige. It features a premium aesthetic with a scene of skilled chefs collaborating to craft culinary perfection, symbolizing unity and togetherness. A unique touch is the cut-out on the packaging, revealing the actual product. This innovative design approach aligns perfectly with the brand goal of creating meaningful connections. By showcasing the craftsmanship and excellence within the culinary world, while letting the product itself take the spotlight.
