cherry orchard
SCOPE
Marketing
Invitations
BREIF
Create captivating marketing materials and invitations for an upcoming Fashion & Lifestyle Exhibition in Kolkata, India. The design needs to stand out and cater to a diverse audience, including both young and middle-aged women. Name of the exhibiton is 'Prism of Perception'. Use contemporary and classic elements to cater to the varied age groups.
SOLUTION
The design concept for Cherry Orchard's Fashion & Lifestyle Exhibition marketing materials is a striking black backdrop adorned with vibrant, kaleidoscopic prisms. This fusion of darkness and vivid color creates a mesmerizing contrast that captivates the eye and symbolizes the diverse tastes. Against the backdrop of a brilliant blue sky on billboards, these prismatic patterns radiate a dynamic energy, demanding attention and evoking a sense of wonder. The design's uniqueness and boldness make it stand out amidst the crowd, embodying the essence of the exhibition's offerings.
